Answers

The questions you were afraid to ask

Straight answers on AI for people who run something. Short version first, then the detail.

Getting started

How can I use AI in my business?Start with the work you repeat every week: email replies, first drafts, meeting notes, customer questions and simple research.

Can I use ChatGPT for my business?Yes.
What can Claude do for my business?Claude can write your emails, proposals and posts in your voice, read long documents and answer questions about them, turn calls into action lists, draft customer replies, and plan projects.
Which AI is best for beginners?Start with ChatGPT if you want the easiest all-rounder, Claude if most of your work is writing and long documents, and Gemini if your business already runs on Gmail and Google Docs.

What should you never tell ChatGPT?Never paste passwords, card or bank numbers, customers' personal data, health records, unreleased financials or anything under an NDA into a personal AI account.

Which jobs will survive AI?The jobs most likely to survive AI combine at least one of three things: hands-on physical work, trust between people, or judgement where someone carries the responsibility.

My weekly signal

What I tested this week, what matters, what to skip.